This event is designed to recognize outstanding students in the field of salesmanship.  The purpose of this event is to enable students to use their knowledge of good selling techniques and to create an awareness of the importance of good salesmanship.

Participation in this event will allow the participant to demonstrate proficiency in selling techniques, merchandise knowledge, and presenting to the customer.



Participants must have paid state and national dues postmarked by February 15 of the current school year.

State:            Each charter may enter one participant.

National:     See national guidelines:



State:           When it has been determined that a student will represent the charter at state competition, the appropriate entry form must be sent to the state adviser received by the date specified in the SLC registration packet.

National:     See national guidelines:


• Participants must be selected in accordance with the regulations of the state chapter and the national association.

• Participants must not have entered this event at a previous National Leadership Conference or placed 1st or 2nd in this event at a previous State Leadership Conference.

• Participants failing to report on time may be either disqualified or permitted to begin late with no extension of the time as scheduled. 

• Participants must adhere to the dress code established by the Board of Directors or they will not be permitted to participate in the competitive event.

• The individual has ten (10) minutes to interact with a panel of judges and sell the product or concept. The participant shall provide the necessary materials and merchandise for the demonstration along with the product.  Each participant’s demonstration must be the result of his/her own efforts.  Facts and working data may be secured from any source.  Student members, not advisers, must prepare the demonstration.

• When delivering the demonstration, the participant may use notes, note cards, and props.  Judges may ask questions during the presentation.

• A lectern may be available.  Participants must provide their own equipment.


• Participants will be divided into groups, depending on the number of entries.

• The order of performance will be drawn at random by an impartial person in the event office.

• Visual aids and samples specially related to the presentation may be used in the preparation.  However, no items may be left with the judges.  The individual must provide all equipment for the presentation.

• Five (5) minutes will be allowed to setup equipment or presentation items and seven (7) minutes allowed for the presentation.

• The individual has seven (7) minutes to interact with the panel of judges and sell the product or concept.  The judges will interact throughout the presentation.

• A timekeeper will stand at six (6) minutes and again at seven (7) minutes.  



Finalists will be assigned times at random for their final performance.  All other procedures as outlined in the preliminary round will be followed for the final round.

In the event that fewer than 15 participants register for this event, the final round may be eliminated.



A panel of judges will select the winners based on the criteria in the rating sheet.  All decisions of the judges are final. 



State:             State awards for the top five places are presented at the State Leadership Conference.

National:      The judges will determine the number of awards presented at the National Leadership Conference.  The maximum number will be ten.